The Truth About Self Publishing and Marketing Books
In this inspiring episode of The Write Podcast, Sarah chats with urban fantasy and paranormal romance author H.M. Hodgson, creator of the Witch Wars series. They dive into the real journey of becoming a self-published author—from the spark of an idea to building a loyal readership through special editions, character art, and social media.
H.M. opens up about why she walked away from traditional publishing, the lessons she’s learned marketing her books, and how she stays focused as an indie author. If you’ve ever struggled with consistency, confidence, or connecting with readers, this episode is packed with honest advice and encouragement.
✨ Topics include:
How Witch Wars reimagines witches in the modern world
The power of visual storytelling through character art
Creative marketing that goes beyond paid ads
Making special editions your readers will treasure
Real talk on the hustle of self-publishing
Whether you’re just starting out or deep in the indie trenches, this episode will leave you motivated to write and publish your way—with purpose and heart.
keywords
H.M. Hodgson, Witch Wars, urban fantasy, paranormal romance, self-publishing, marketing, special editions, character art, social media, indie authors
summary
In this episode of The Right Podcast, Sarah interviews H.M. Hodgson, the author of the Witch Wars series. They discuss the journey of becoming an author, the challenges of self-publishing, and the importance of marketing and special editions. Hodgson shares insights on character development, the significance of social media for authors, and offers advice for aspiring writers. The conversation highlights the creative process behind writing urban fantasy and paranormal romance, as well as the collaboration with artists for character art.
takeaways
H.M. Hodgson is the author of the Witch Wars series.
The series is inspired by the concept of witches in a modern world.
Hodgson's journey to writing began with a question about a deforested island.
She initially pursued traditional publishing but shifted to self-publishing.
Marketing strategies include special editions and social media presence.
Physical books can enhance the reading experience through special features.
Character art plays a significant role in engaging readers.
Social media allows authors to connect with their audience effectively.
Hodgson emphasizes focusing on one task at a time for aspiring writers.
The indie author journey involves continuous learning and adaptation.
titles
Witch Wars: A New Era of Fantasy Romance
The Journey of H.M. Hodgson: From Reader to Author
Sound Bites
"I was sick of not writing anymore."
"I have yet to find success with ads."
"The hustle is real, right?"
Chapters
00:00Introduction to HM Hodgson and Her Work
03:21Exploring the Witch Wars Series
05:47The Journey to Becoming an Author
11:30Self-Publishing vs Traditional Publishing
12:53Marketing Strategies for Authors
14:45Creating Special Editions and Character Art
25:02The Role of Social Media in Author Success
28:11Advice for Aspiring Writers
29:53Navigating the Indie Author Landscape
30:22Resources for Aspiring Writers

