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The No-Fluff Truth About Succeeding as an Indie Author with Craig Martelle

February 09, 20261 min read

🔥 How do you build a full-time author career in today’s publishing world—without burning out? In this episode, bestselling indie author Craig Martelle joins Sarah for a no-fluff conversation about what it really takes to succeed as an independent writer.

From sharp strategy to grounded mindset advice, Craig breaks it all down with clarity, confidence, and a dose of tough love.

💥 You’ll learn:

  • Why most indie authors stall out—and how to avoid it

  • The habits that separate full-time writers from the rest

  • How to make smart decisions about marketing, releases, and your writing time

  • What Craig wishes he knew when he was starting out

  • A grounded take on AI, burnout, and what’s coming next in publishing

If you’re serious about turning your writing into a career—or just want to cut through the noise—this episode is a must-listen.

🎧 Hit play and get ready to take notes.

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